Bar none, writing for the web (ie, SEO writing) is one of the best, high-paying careers for the future. Following are four reasons why. Before we delve into the reasons though, let’s explain what this type of writing is for those who’ve never heard of it.
Quite simply, it’s writing content in a particular way to help website owners show up high in search results. For example, let’s say your client is a dentist in Sandy Springs, GA (a suburb of Atlanta).
While it would be nice to show up high in search results for “Atlanta Georgia Dentists,” that won’t do your client very much good. Why? Because being a dentist is a local business. When people search for a dentist, they want one that is reasonably close to where they live. So, you’d want your client’s practice to show up high in search results when they search for “Sandy Springs GA Dentists.”
So you’d write content for their website in such a way so that they would show up on the first few pages of search engine results (eg, Google, Yahoo!, Bing, etc.) when that phrase (ie, keyword phrase) is typed in.
Knowing HOW to write this type of content is what SEO writing is – and why it’s one of the best high-paying careers around. It’s not difficult to learn. With the right SEO copywriter training, you can learn how to “write for SEO” in just a few days, and be on your way to earning $50,000 to $75,000 per year.
5 Reasons Writing for the Web is One of the Best High-Paying Careers Today
i) You can do it from home: As the title of this article states, you can start this type of business right at home.
ii) Minimal start-up costs: If you have a computer/laptop and an internet connection (as most do), you’re good to go. There are no other start-up costs.
iii) Easy to learn: SEO writing is easy to learn. Once most get past the “high-tech” speak, they are pleasantly surprised at how relatively straightforward it is to learn.
iv) Pays well: Last, but certainly not least, SEO content writing pays well. Proof?
The average salary for a SEO writer in the U.S. is $68,000 (according to job search site SimplyHired.com as of 2017). Since I started tracking it in 2009, salaries have ranged from a low of around $40,000 to a high of around $70,000 to $75,000. Freelance SEO content writers can earn even more because they can set their own rates and take on as many clients as they want.
v) The demand is HUGE: And, it's only growing. Proof? Google "content marketing". In case you don't know, it's "a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action," according to the Content Marketing Institute.
Businesses are allocating big chunks of their budgets to content marketing because it's so effective. Blog posts, web articles, content for social media, case studies, white papers, ebooks, sales letters -- you name it -- the need for written content is staggering! And who do companies rely on to get most of it done? Freelance writers, that's who. It's why learning how to write SEO content is one of the best skills you can learn in this "digitialized, new media" world.
High-paying careers, that require minimal training, that you can do from home, are not that easy to come by. But writing for SEO really is one of those recession-proof jobs that fit the bill. And, those who take advantage of it now can basically write their own paycheck into the future, because this is where many businesses are spending their advertising/marketing dollars – with no end in sight.
About the Author: Yuwanda Black heads New Media Words (NewMediaWords.biz), a SEO writing company. She's the author of numerous ebooks on the subject, as well as the creator of one of the leading SEO content writing courses online. The course teaches everything you need to know about not only how to write SEO content but how to earn $50,000 to $75,000 per year – your first year – as a freelancer.
Learn more about Yuwanda.
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