Search engine optimization (SEO) writing is a growing niche where many freelance writers are finding success; making a lot of money. If youíre shaking your head wondering what SEO writing is, thatís one of the reasons itís so easy to make money producing this kind of content Ė the competition is not that stiff because so few know how to do it.
Following are three more reasons itís possible to earn a million dollars per year Ė or more Ė writing SEO content.
I. The Demand for SEO Content Is Huge: The article on WebConfs.com, Some Good Reasons to Choose SEO as Your Career, explains why very succinctly, stating:
SEO is a profession that can be practiced while working for a company or as a solo practitioner. There are many job boards like Dice and Craigslist that publish SEO job advertisements. It is worth noting that the compensation for SEO employees is equal to or even higher than that of developers, designers and marketers. Salaries over $80K per annum are not an exception for SEO jobs.
As a solo SEO practitioner you can make even more money. Almost all freelance sites have sections for SEO services and offers for $50 an hour or more are quite common.
Want more proof?
The Content Marketing Institute (CMI), a leading source of info on how to market effectively with content produced a report in 2012 entitled the 2012 B2B Content Marketing Benchmarks, Budgets and Trends [Research Report]. This report found the following:
[That] content marketing remains a top priority for marketers in 2012 [. . .]
9 out of 10 organizations market with content marketing.
On average, B2B marketers employ eight different content marketing tactics to achieve their goals.
Marketers, on average, spend over a quarter of their marketing budget on content marketing (see the full budget breakdowns in the report).
What these facts highlight is that not only is the demand for SEO content huge, but companies are putting their money (their budgets) where their mouths are, which brings us to the next point.
II. Businesses are Investing in SEO: For proof of this, we refer again to the previously mentioned CMI report, which also states:
Rising confidence in the effectiveness of content marketing seems to be spurring marketers to dedicate more budget to this strategy. On average, 60% of respondents indicate that they plan to increase their content marketing budgets over the next 12 months. This compares to 51% of marketers who were planning to increase their budgets in the previous study.
When businesses start to actually spend money on a service, then itís a growing niche.
BUT make no mistake, you have to be proactive as a freelance SEO content writer and go after it. SEO writing jobs are not just going to fall in your lap. But, with the right training (SEO Copywriting Training) and some marketing elbow grease, itís been my experience that article writing jobs are relatively easy to land. Iíve been an SEO writer since 2007 and within a couple of months of starting this business, I had to hire other freelance writers to help me because I got so busy so quick.
There are not that many work-from-home business where this happens Ė and so quickly.
III. You Can Offer Other Services Besides SEO Writing: SEO is a wide open field; it encompasses so much more than just writing web articles. You can also offer social media account management to clients (many love this service); press releases, case studies Ė and more.
Iíve started quite a few businesses in my time and I can tell you, when you see all factors like this converge, you quickly realize that the sky is the limit when you start an SEO writing business Ė and you can do it all from the comfort of home.
About the Author: Yuwanda Black heads New Media Words, an SEO writing company (NewMediaWords.biz). She's published numerous ebooks on the subject, and is the creator of an in-depth SEO copywriting training course that teaches newbies how to start earning $35,000 to $75,000 per year writing search engine optimized copy -- in the first year.
Learn more Yuwanda via her Google+ Profile.
Keywords used in this article: seo content writing, seo copywriting training, seo copywriter training, seo writing, seo writing jobs, freelance writing, web writing